Mana Originals

Mana Originals is an innovative powerhouse developing groundbreaking new work across all media platforms. Led by seasoned creatives, our team is passionate about telling extraordinary stories. Our content creators believe that one-of-a-kind characters, unforgettable moments, and timeless themes are the bedrock of great storytelling. In our tireless search for bold ideas, we are committed to developing new formats that transcend existing genres and defy expectations. Our mission is originality—anything but standard-issue television.

As an integral part of Mana Common’s Jersey City community of artists, our team benefits from the unique creative ecosystem and experience in all areas of production. Mana Originals excels in idea development as well as technical know-how. Through our robust industry network, we are connected to the industry’s most sought-after writers, directors, editors, producers, design artists, and visual effect specialists.

Mana Originals is dedicated to the mission of developing superior concepts and producing thought-provoking content that is enlightening, empowering, and entertaining worldwide. Our commitment to creating  innovative documentaries, live shows, stand-alone videos, short-form digital content and long-form television programming proves that our creativity and professionalism are as boundless as our imagination.

The Team

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Shai Baitel, 
Creative Director

Throughout his professional career, Shai has proven his creativity, out-of-the-box approach, as well as an irreverent, uncanny ability to capture an audience. As Mana Original's Creative Director he once again demonstrates his knack for storytelling and his wide-ranging capabilities for customized stage and screen content for both corporate and private productions.

Mark Moore, 
Development Producer

With over 15 years of production experience, Mark has worn many hats and worked on hundreds of hours of programming.  His work as a producer has spanned the gamut of unscripted genres and networks, and has involved an extremely diverse roster of subjects. Before joining the Mana Originals team, Mark was a sought after Supervising Producer who shepherded content for numerous blue chip programs including Discovery’s “Moonshiners” and NatGeo Wild’s “Dr. Oakley, Yukon Vet”.

Ohad (Odi) Ashkenazi, 

An international acclaimed TV producer, Ohad has directed and developed many international formats. Senior Vice President for Ananey Communication/Viacom, Ohad launched and managed Comedy Central in Israel. He also worked with Keshet International, Endemol and a number of other renowned media companies.

Skylar Landsee, 
Associate Development Producer

An ambitious rookie, Skylar’s brief but eventful career has already provided a wealth of diverse experience. After receiving a BA in Political Science and Mass Communication from Texas State University in 2013, he immediately immersed himself in the world of production with posts at the Texas Film Commission, Austin Film Society, and Austin Studios. Since relocating to NYC in the Summer of 2014, Skylar’s coordinated and assisted on everything from micro-budget indie films to a critically-acclaimed TV show (“The Americans” on FX),  to big-budget commercials (Apple, Nike, Cadillac, Target, and other top brands).

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Rebecca Wilde, 
Director of Development

Rebecca has watched more TV than you. After a lifelong obsession with the small screen, she earned a BFA from Montserrat College of Art and cut her teeth producing music videos, which quickly segued into career in unscripted television. Rebecca has developed, produced, and managed hundreds of hours of programming and digital content as an independent producer for NatGeo, MTV, ABC, Animal Planet, Discovery Networks, and countless branded projects. The real fun came when she made the shift to development in 2010. Now she knows more about sizzle reels than than anyone would ever want to.